|
AWNings
The newsletter of the
Academic Women's Network
at Washington University
Vol. 7 No. 1 January
1998
Faculty Survey Results Released.
Recommendations Unanimously Adopted by the Executive Faculty
| The
report of the Task Force on the Status of Women was presented
to the Executive Faculty on November 12, 1997. The report contained
statistics on the current representation of women on the faculty
next year and included the results of the faculty survey on professional
development issues that had been carried out in June/July 1997.
The reported included eight recommendations of the Task Force
aimed at increasing the number of women on the faculty at Washington
University School of Medicine and promoting the professional development
of all WUMS faculty. The report and its recommendations were unanimously
adopted by the Executive Faculty with no discussion.
The
Task Force on the Status of Women was established by Dean William
A. Peck in February 1997 at the request of Sherida Tollefsen,
then-President of AWN. Dr. Tollefsen had previously addressed
the Executive Faculty and outlined the statistics on the representation
of women on the faculty at Washington University School of Medicine:
25% of the faculty are women, equal to the national average. However,
41% of the women faculty hold the rank of instructor and 39% hold
the rank of assistant professor. Only 20% hold the rank of associate
or full professor, one-third fewer than the national average.
In response to Dr. Tollefsen's offer of assistance in addressing
the issues that have led to the under-representation of women
at senior faculty ranks, Dean Peck established the Task Force
on the Status of Women. Chaired by Ron Evens, the Task Force on
the Status of Women also included Jeff Gordon, Linda Pike, Penny
Shackelford, Marilyn Siegel, Phil Stahl and Sherida Tollefsen.
At
their first meeting the Task Force agreed to carry out a survey
of the WUMS faculty on issues relating to faculty recruitment
and development at the medical center. Linda Pike served as the
chair of the subcommittee that was authorized to develop and implement
the survey recommended by the Task Force. Other members of the
Survey Subcommittee were: Debra Haire-Joshu, Leslie Kahl, Nancy
Parker Tice and Sherida Tollefsen.
The
survey was carried out during June and July, 1997. Of 1257 faculty
members, 782 returned their surveys for a response rate of 62%.
Respondents reflected the demographics of the faculty in terms
of gender, rank, track and department. Most respondents to the
survey (80%) felt that WUMS provided a collegial environment in
which to pursue an academic career. However, in other respects,
the faculty were significantly less positive about the medical
school.
Less
than one-third of the faculty felt that their department had a
defined process for recruiting new faculty members. Just over
one-third felt that the current process was likely to identify
candidates from diverse backgrounds. For both questions, women
were considerably less positive than their male colleagues. On
the question of identifying diverse candidates, 40% of the men
but only 25% of the women indicated that current procedures were
likely to identify candidates from diverse backgrounds. The results
suggest that current recruitment practices rely heavily on "the
grapevine" to identify potential faculty candidates. This often
makes it more difficult to identify qualified women candidates
as they are not part of "the old boys' network" and are therefore
not recommended informally as often as their male counterparts.
On
issues of faculty development, the survey indicated that the majority
of faculty (~60%) were satisfied with the terms of their recruitment
packages (e.g.. start up funds and protected time) but that few
were provided with professional development assistance in terms
of information regarding the criteria by which they would be judged
or feedback on their performance via annual reviews with their
supervisor. For example, only 30% of the respondents indicated
that they had been advised prospectively regarding the criteria
for promotion. A similar percent indicated that the criteria for
promotion on their track were well-defined. Only 1 in 5 faculty
members felt that criteria for promotion were consistently applied.
The data suggest that faculty are provided with resources at the
beginning of their career at WUMS but are often not given assistance
in terms of information and advice that would aid them in enhancing
their career development.
Perhaps
the most striking findings related to the issue of mentoring.
Faculty mentoring was assessed through a series of six questioned
designed to determine the assistance that had been provided to
WUMS faculty in terms of having someone who could provide advice
regarding career goals, critique one's scientific, clinical or
teaching work, recommend one's participation in invited meetings,
on editorial boards and writing invited manuscripts and nominating
one for membership in honorary societies. The total possible score
for all six questions combined was 30. The average score for WUMS
faculty was 18--a decidedly neutral response. There were significant
differences in the level of mentoring based on gender, department
and how a faculty member acquired their position at WUMS.
Faculty
who trained at WUMS received significantly more mentoring (score
= 19.4) than faculty who had been recruited from outside the institution
(score = 17.0). Faculty who acquired their position as a result
of a job offer made to their spouse received the least mentoring
(score = 12.1). This latter group was comprised almost exclusively
of women (21 of 22 individuals). In every group, female faculty
received significantly less mentoring than their male colleagues.
For faculty who had trained at WUMS the scores were 19.7 for males
and 18.5 for females. For faculty recruited to WUMS, the scores
were 17.8 for males and 14.1 for females. The scores reported
by women faculty members recruited from outside the institution
(independently or with their spouse) were the lowest of any groups
studied and indicate that these individuals received essentially
no mentoring. (If an individual responded disagree to each of
the six mentoring questions, their scaled mentoring score would
have been 12.)
Significant
differences in the level of mentoring were also observed among
departments with medical departments showing the highest (18.5)
and preclinical departments showing the lowest levels of mentoring
(14.8). Again, for every set of grouped department, women received
significantly less mentoring than their male counterparts. Corporate
studies have shown that to be successful, women need more mentoring
than men. In one study of high ranking corporate executives, 38%
of the men but 100% of the women reported having a mentor. Thus,
mentoring is not optional for successful women. The apparent lack
of mentoring of female faculty at WUMS is likely to be a major
contributing factor to the dearth of women in senior faculty ranks.
The
specific recommendations of the Task Force on the Status of Women
were:
1.
Establish long term goals for the enhancement of diversity among
WUMS faculty with particular emphasis on increasing the representation
of women and minorities at senior faculty ranks.
2.
Modify recruitment policies to achieve enhanced diversity. This
should include, but not be limited to, the establishment of a
defined procedure for faculty recruitment that encourages input
from a broad range of faculty members.
3.
Provide more defined criteria for promotion on each track, perhaps
at a departmental level.
4.
Ensure that reviews of assistant professors occur on an annual
basis and include a written record to document the content of
the meeting.
5.
Distribute annually to faculty information regarding School of
Medicine policies and departmental policies.
6.
Enhance mentoring skills of senior level faculty through professional
development procedures.
7.
Provide incentives to senior faculty for mentoring junior faculty.
8.
Establish an Office of Faculty Affairs to implement the recommendations
of the Task Force and to regularly review the progress made on
each of the above recommendations.
These
recommendations were adopted by the Executive Faculty in November
and reiterated by the Dean at an open forum sponsored by the Faculty
Council on January 8. At the meeting, Linda Pike presented the
results of the faculty survey. Dean Peck then presented the recommendations
of the Task Force and indicated that he was in the process of
drawing up a charter to establish an Office of Faculty Affairs
at the medical school. |
____________________
AWN Board Meets
with Dean
Discusses Office
of Faculty Affairs
| Subsequent
to the release of the Report of the Task Force on the Status of
Women, President Diane Merritt wrote a letter to Dean William
A. Peck thanking him for establishing the Task Force and supporting
their work on the survey. She also asked for a meeting to discuss
the proposed Office of Faculty Affairs. The meeting took place
on January 13 and was attended by Diane Merritt, Linda Pike, Karen
O'Malley, Barbara Zehnbauer, Susie Mallory and Diana Gray.
At
the meeting Dean Peck indicated his support for the recommendations
of the Task Force and stated that the primary mission of the Office
of Faculty Affairs would be the implementation of those recommendations.
The position would be part time to allow the faculty member to
actively pursue other aspects of their academic career at the
medical school. He asked the Board to provide him with names of
individuals who they felt would be effective as head of the Office
of Faculty Affairs.
Dean
Peck also noted that he had presented the Report of the Task Force
on the Status of Women to the Educational Policy Board of the
Washington University Board of Trustees. In his presentation,
he cited the differences in mentoring of male and female faculty
as a major contributing factor to the low representation of women
in senior faculty positions at the medical school. The response
of the Educational Policy Board was "ebullient", he reported.
After
the meeting, President Diane Merritt solicited names from the
Board members and the AWN membership at-large. She then provided
the Dean with a list of six potential candidates to head the Office
of Faculty Affairs. |
____________________
NIH
Should Stipulate Mentoring
for
Women
| The
U.S. National Institutes of Health should require principal investigators
to foster the development of female scientists as a condition
of receiving funding, a conference on NIH research on women's
health recommended last week. "Mentoring should be a mandatory
component of every funded PI award for an R01 grant," the draft
recommendations from the conference state. "NIH would provide
a stipend for the mentoring."
The
three-day conference in Bethesda, Maryland, was sponsored by the
NIH Office of Research on Women's Health. The mentoring recommendation
was compiled by a working group on career issues. At present,
NIH does not require investigators on standard R01 grants to offer
career support to female co-investigators.
|
Kudos
| Linda
Cottler, Ph.D,
Dept. of Psychiatry, was awarded the W. Scott Johnson Award by
the Missouri Public Health Association. The was established as
a memorial to W. Scott Johnson, an engineer who promoted sanitation
standards and programs in Missouri. The award is presented each
year to an individuals for outstanding contributions to public
health in Missouri. Dr. Cottler received the award in recognition
of her work in the field of substance abuse, high risk behaviors
and the prevention of HIV infection.
Leslie
Kahl, MD.,
Dept. of Medicine, received a Distinguished Service Teaching Award
from the WUMS Class of 1999.
Jean
Molleston, MD.,
Dept. of Pediatrics, was awarded the Stanley Lang Lecturer of
the Year Award by the WUMS Class of 2000. She also received a
Distinguished Service Teaching Award from the WUMS Class of 1999.
Jane
Phillips-Conroy, Ph.D.,
Dept. of Anatomy and Neurobiology, received a Distinguished Service
Teaching Award from the WUMS Class of 2000.
Linda
Pike, Ph.D.,
Dept. of Biochemistry and Molecular Biophysics, received a Distinguished
Service Teaching Award from the WUMS Class of 2000.
Allison
Whelan, MD., Dept.
of Pediatrics, was named Associate Dean for Undergraduate
Medical Education. |
____________________
Women's Health
Update
by Helen
Kornblum
|
Women and Clinical
Trials
"Gone
are the days when biomedical products and procedures were tested
only on men and then prescribed for men and women. Progress has
been made," reports the Society for the Advancement of Women's
Health Research in their winter newsletter. However, "recruiting
women into clinical trials and then keeping those women in the
trials continues to present challenges for the biomedical research
community. Obstacles remain. One is that traditional recruiting
techniques often do not work with women. Other barriers are the
reluctance of some physicians to refer women to clinical trials
and women's lack of information about trials. "Last Fall, the
Society convened the first meeting of its Clinical Trials Advisory
Panel. The panel is part of an ongoing Society effort to address
the multi-faceted issues related to the recruitment and retention
of women in clinical trials. The Society also plans to continue
to work to ensure that women and gender analyses are automatically
included in biomedical research.
Breast
Cancer and Politics
The
National Breast Cancer Coalition has instituted a Congressional
Forum Series. The purpose is to provide information to Congressional
staff on public policy issues so that the decision-makers can
make informed decisions. The January Forum consisted of a panel
of speakers who provided a basic overview of breast cancer science
and policy issues.
In
September, the Coalition will sponsor and environmental summit
for scientists and physicians. It will be a fact-finding conference.
Pat Etzell, Development Director of the Breast Cancer Coalition,
explained that the conference will start with no assumptions.
It will ask the scientists what information they would need in
order to decide if there is an environmental link to breast cancer
and before asking public policy experts to seek to enact legislation.
Women's
Health on Capital Hill
The
Genetic Discrimination Bill has strong support in Congress and
from President Clinton, so reports Women's Policy, Inc. The bill
would prohibit health insurance from denying or restricting coverage
because of a genetic predisposition. This would ensure that women
who are tested for the BRCA1 or 2 gene could not be penalized
by insurance companies. Louise Slaughter, D-NY, is the sponsor
of HR306 in Congress and Olympia Snowe, R-ME, is the sponsor of
S89 in the Senate.
New
Appointment in Women's Health
Word
comes that Dr. Wanda Jones, currently director of the Office of
Women's Health for CDC in Atlanta will become the Deputy Assistant
Secretary for Women's Health. Her appointment seems related to
the President's choice for Surgeon General, currently the director
of the CDC. |
____________________
We Need to Open
Doors to Women Leaders
by Dona
L. Harris, Ph.D
| This
year, we celebrated the news that two more women were appointed
as deans of medical schools. Lest we celebrate too much, consider
this: only eight out of 125 U.S. medical school deans are women.
Indeed, women are not well represented in senior positions in
academic medicine, period. According to AAMC's 1997 statistics
on women in academic medicine, only 5% of clinical chairs and
10% of basic science chairs are women (0% at WUMS). Today, 26%
of our faculty are women, but only 10% are full professors (6.7%
at WUMS) compared to 31% of men: and the proportion of men and
women at each rank has remained stable for over 15 years.
Why
do we need more women leaders? We cannot afford not to. Just look
at the statistics: In 1997, 42% of medical students and 34% of
all residents are women. To insure that women and men progress
in their careers, we need more leaders to be role models for these
students and residents, as well as mentors for our junior and
senior faculty. Individuals at the dean's level must identify
how women can be mentored, guided and integrated into leadership
positions. Why? Because the demands and pressures on academic
medicine will require that we develop different and new models
for leadership systems.
It
is time that we look at leadership systems that are more inclusive,
collaborative, and sane. We need to look beyond those boundaries
that tend to confine us--gender, discipline, race, ethnicity,
age, sexual orientation, and all areas that limit rather than
expand our influence. We know we have the talent by virtue of
the qualities that attract individuals to academic medicine: unrelenting
inquiry, teaching, excellence, service, uncompromising energy,
and passion. We need to capitalize on the resources we have and
include women at all levels of positional leadership.
A
recent initiative supported by the W.K. Kellogg Foundation demonstrates
that there is room for all personality types and styles of leadership.
The foundation provided funding to seven academic medical centers
to move health professions education (for medicine, nursing, and
other professional groups) into community sites. In its evaluation
of the effort, the foundation identified conditions that facilitated
the project's outcomes and desired curriculum changes. These included:
1) an articulated and shared vision; 2) a leader that challenged
traditional boundaries related to hierarchy, institutional histories
and traditions, disciplines, social, cultural, turf, and gender
barriers; 3) managed passion, in which leaders were able to take
risks, be creative, and sensitive to the needs for celebration
and renewal; and 4) a collaborative system, which included an
honest and open redistribution of resources and power. Leaders
of the partnerships were both men and women.
Leadership
styles may differ among men and women. As Sally Helgesen wrote
in her 1990 book, The Female Advantage: Women's Ways of Leadership,
women leaders tend to build integrated organizations that focus
on nurturing good relationships. Women, she wrote, are less concerned
with hierarchy and tend to be more inclusive in their decision-making.
Male leaders, on the other hand, often thrive in a hierarchy where
command and control come from the top.
A
participative leadership model has worked well at the East Caroline
University School of Medicine. James A. Hallock, MD., the vice
chancellor and dean, shares power and authority with our senior
associate dean, Ann C. Jobe, MD.. Over the past two years, these
two administrators have included department chairs, representative
faculty, and others in a strategic planning process. Working together,
the team has been able to reconfigure the curriculum committee
process, reorganize our administrative structure, identify core
goals, and enhance opportunities for faculty development. This
effort required participative leadership and the investment of
time by the faculty and administration.
Positive
things are happening in other places, as well. In the past two
years, two women have served as chairs of the AAMC Council of
Academic Societies (CAS). This is remarkable, considering the
continued sparse numbers of women who are members of CAS. A team
of leaders on the CAS administrative board clearly listened to
members of this organization and identified new directions for
this leadership arm of the AAMC. The annual AAMC meeting continues
to have excellent sessions specifically labeled for women in medicine.
It is time, however, that the AAMC no longer fragment its membership
into women in medicine. We should have plenary sessions that address
both men and women in academic medicine with women from the ranks
of AAMC leadership speaking.
A
collaborative leadership system is a healthy system that helps
everyone contribute to the good of the entire organization. Expanding
the leadership system to include women is a major step in assuring
that academic medicine is representative and healthy. There remains
a paucity of opportunities for women in senior leadership positions
in academic medicine. Now, it is time for academic medicine to
walk the talk, to not only say the right things, but to do the
right things. We have gained more gender equity in the total number
of medical students and residents. It is time for more women in
dean's positions, department chairs, and senior faculty so that
we no longer need to ask, "Where are the women?"
(reprinted
from Academic Physician and Scientist, Jan/Feb. 1998)
Dona
L. Harris, Ph.D, is director of academic development and professor
of family medicine at the East Carolina University School of Medicine.
She is also a member of the AAMC Council of Academic Societies.
|
____________________
Women Scientists
Stress Need for Visibility at Conferences
| It's
hard to overestimate the importance of professional meetings to
any scientist's career. But it is particularly crucial for women
to attend, organize, and present their work at conferences, according
to successful female scientists.
"Women
have lower visibility, less mentorship, and fewer female colleagues
per department," observes cell biologist Mina Bissell, director
of the Division of Life Sciences at Lawrence Berkeley National
Laboratory at the University of California, Berkeley. Moreover,
she adds, they "have to fight the perception that they are not
as competitive as men. Thus, it is more important for women to
be exposed to other colleagues' work and ideas, be seen and heard,
and network outside their institutions." In order to take full
advantage of meetings, Bissell and others advise women to make
themselves visible by asking questions at symposia, giving invited
talks, and serving on organizing committees.
Women
often account for nearly half the audience at biological meetings.
Despite their increasing numbers at such professional gatherings,
women rarely represent a similar fraction of invited speakers.
"There's a real threshold all scientists have to overcome before
they get on the meeting 'circuit,'" reports Helen Blau, chairwoman
of the department of molecular pharmacology and director of gene
therapy technology development at Stanford University School of
Medicine. That hurdle is especially high for women, she notes,
not because of conscious discrimination, but because mostly male
organizing committees favor established speakers and members'
friends. When the Association of Women in Science conducted a
limited survey of scientific symposia attended by its members
in 1993, the association found that fewer than 25% of speakers
at most meetings were women. When organizing panels consisted
solely of men, only 7% of speakers, on average, were women.
Many
scientists agree with Blau that the primary reason for this discrepancy
is the relative dearth of women on organizing committees. Several
women interviewed for this article say they have seen plenty of
anecdotal evidence to support the contention that all-male committees
tend to invite a much smaller proportion of female speakers than
do committees with female members.
Virginia
Zakian, a professor of molecular biology at Princeton University,
has collected several examples of meetings that illustrate this
apparent bias. Among those she described in a talk at last December's
Women in Cell Biology meeting: Nature's 15th International
Conference on neuroscience in 1992, at which three of four sessions
were chaired by men. In those sessions, all of the speakers were
also men; in the single session chaired by a woman, however, three
of five speakers were women.
Conference
organizers and session chairpersons can do several things to encourage
presentations by prominent female colleagues, according to Blau.
For example, organizers should consider inviting female scientists
who have outstanding publication records but who are not yet "on
the circuit," she advises. In addition, Blau encourages women
to offer to organize meeting, "and when they do, they should make
a conscious effort to invite female speakers." She reports that
a session she recently organized for an upcoming meeting of the
Gene Therapy Society will consist entirely of women speakers.
Blau's
conscious choice of female speakers illustrates her belief that
all women are more likely to succeed in science if today's leaders
make an effort to "bring other women along." Ultimately, she believes
that when representative--rather than mere token--numbers of women
speak at scientific meetings, "both men and women will be more
comfortable."
Although
giving invited talks is the most obvious way scientists gain recognition
at conferences, it's not the only one. Even if they are not making
a formal presentation, attendees should use meetings to expand
their professional networks and discuss their work, advises Jaleh
Daie, a professor of botany at the University of Wisconsin, Madison.
Unfortunately, women often do not take full advantage of networking
opportunities at professional conferences, she notes.
"I
have always encouraged women to attend scientific meetings, even
if they have to spend their own money to do it," Daie says. "That's
where you get the latest information--though not necessarily at
formal presentations. You can learn a lot by hanging out, talking
with people informally."
Making
the most of such conversations is a skill--one that men generally
acquire by emulating male mentors and joining an already thriving
male network. But that's less often the case for female scientists,
many of whom don't have good networking skills, according to Daie.
That's true in part because most female scientists don't have
ready access to informal networks in their places of employment,
she continues; women tend to socialize less with their mostly
male colleagues, who often get to know each other through stereotypically
male activities such as sports.
So
it's especially important for female scientists to make the most
of networking opportunities at conferences, Daie says. To do so,
women "need to go beyond just meeting new people" and instead
to lay the groundwork for professional relationships. "The best
way to get to know another person's expertise is to share your
own," she advises. "At first, you look for a way to give something
to the other person and try to get to know them on a substantial
level. Later, you can identify ways to support each other."
To
young scientists who are attending their first conferences, Daie
offers the following advice: "Consider meetings to be working
events. Don't just sit passively in sessions or wait to be approached;
choose a few people about whose work you want to learn more, seek
them out, introduce yourself, and ask them questions." According
to Daie, the most productive time at meetings is spent in one-on-one
conversation. Talks, she notes, "will be published sooner or later."
by
Alison Mack
Excerpted
from The Scientist, Nov. 24, 1997) |
____________________
Redefining a
Place for Women
in the Power
Structure
| Power
is a most misunderstood concept. It has a negative connotation,
yet without it nothing gets done. The more you give away, the
more comes back to you. And it doesn't usually show up on organizational
charts.
In
previous positions, Shirley Chater had plenty of power. She's
been president of Texas Woman's University and from 1991 to 1995
headed the U.S. Social Security Administration. Now a Regents
Professor at the University of California-San Francisco, she keynoted
a November conference on women's leadership, sponsored by the
American Association of Colleges and Universities in Washington
DC.
Types
of Power
Power
has many facets. "Informal power is what makes life interesting,"
she said. Positional power is based on rank or title; it
may be temporary, but it works well in crisis situations when
someone must take control and give orders.
Chater
prefers relational power, which she finds more effective
and long-lasting. While women are less likely to have positional
power on most campuses, they often have a great advantage in creating
and using relational power.
"What
you do as leaders will certainly depend on relationships you develop
among colleagues, constituents, students and staff," she advised.
"Women
very much undervalue their own strengths," Chater said, like using
their power and organizational skills to get things done.
Citing Warren Bennis on leadership, she said managers are those
who do things right, while leaders know the right thing to do.
Now facing many serious challenges, higher education needs leaders
who can do the right things at the right time. Women leaders excel
at using various types of power.
The
power of persistence.
Chater spoke of a mother whose newborn was assigned a social security
number with three sixes, which the Bible considers a sign of the
devil. She pleaded with authorities at local, regional and national
social security offices for a new number. No dice. The mother
persisted and eventually got to Chater herself who found out the
"we had enough computer capacity to give everyone six social security
numbers, so we just skipped that one and gave her another." The
mother's persistence brought her success, even in a bureaucracy
of 65,000 employees.
The
power of persuasion.
Informal power often relies on persuasion, but so does positional
power because there's always someone above you in the hierarchy.
Chater had to persuade the White House to allow her to assemble
her own team of people with diverse skills to help her lead the
Social Security Administration. "I was one of few administrators
whose team had the competence it needed," she said, because she
was able to persuade and negotiate for people with the skills
she needed. "Bringing in new people to change the culture is incredibly
important," she said.
The
power of communication.
Good communication means you have to "Say what you do and repeat
it over and over and over," she said. Chater's favorite way to
communicate is through stories, because people remember them long
after they've forgotten facts and numbers. "The power of a story
to make clear a vision is phenomenal," she says.
The
power of vision. At the social security agency, her vision
was to create an environment where employees provide "extraordinary
service in a world class fashion" and put the customer first.
Because
the phones rang off the hook the first week after checks went
out, they wanted to improve service to callers by spreading phone
calls throughout the month. When they asked recipients how they'd
feel about changing the process to send some out each Wednesday
of the month, instead of just on the first, clients said, "Are
you kidding? We've spent our whole lives trying to negotiate how
to pay our bills based on the checks being sent out the first
Wednesday, and now you want to change?"
Instead,
they decided to improve response to phone calls by arranging that
only new clients would be affected.
The
power of redesigning processes. "Redesign
means literally wiping the slate clean and starting over rather
than trying to mend what is in place," Chater said. It's a great
opportunity to think creatively outside the box and use current
technology and information to improve processes.
At
Texas Woman's University in 1986, students sweltered in 110 degree
sun in serpentine lines to register for classes. Watching them
from her presidential perch, she wanted to improve the process.
First they tried band-aid approaches like bringing students ice-cold
lemonade, sending out advisors to help them select classes and
offering child care while they waited. Finally they decided to
set up a new telephone registration system, open from 9 a.m. to
6 p.m. When students ignored the new system, they learned the
preferred time to register was 3 a.m., so they changed the hours.
The
power of change. "Re-engineering
a whole culture like higher education takes an incremental approach,"
Chater advised, but there are ways to jump start the process.
´ Creating
a crisis is a wonderful way to get people motivated to think
about change," she said. When something has to be done, it's an
opportunity to think creatively and get it done right.
´ Jumping
on the bandwagon is another technique. When vice president
Al Gore announced his initiative to "Make government work better,"
Chater jumped on his bandwagon and started her campaign to "Put
people first."
´ Choosing
a visible project with the potential to be a very noticeable
success helps to rally the troops. "Nothing succeeds like success,"
Chater said, explaining an early project to improve the service
to 64 million people who called the Social Security offices each
year. She based decisions on the convenience of the customer rather
than the administrators, and it paid off.
So
successful was their effort that in a private survey on who did
the best job answering their 800 phone number, the Social Security
folks came out on top, better even than L.L. Bean, AT&T and
Nordstrom's.
(excerpted
from Women in Higher Education, December 1997.)
|
Have You Received
an Award or Been Promoted Recently?
| AWNings
wants to know.
Name
_______________________________
Department___________________________
Promotion
or Award____________________
____________________________________
____________________________________
____________________________________
Send
to:
Linda
Pike
Box
8231 (or pike@biochem.wustl.edu)
Last modified:
August 18,
2003 |
|